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THE FAIRTRADE STORY
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Transportation
In the Past. As it is the case in many companies in Egypt, workers are transported on the back of uncovered pickups

These little trucks are not covered and have no seats. Workers fight on who will sit on the floor, who will be standing the whole trip, and who will dangle their legs from the side of the truck. During summer time, the intolerable sun heat beats their heads; and during

the winter season the rain wets their clothes making their lives miserable with the chilling winds. It is almost a gloomy picture to see people in such vehicles commuting back and forth to work seeking nothing but food for themselves and their families. Now. Magrabi’s Fairtrade committee started using the premium to help improve workers and employees conditions on the road. The plan was to cover 150 pickups in three years and buy six vans to transport permanent employees to their towns during weekends, vacations and holidays. The vans will help permanent employees save the time spent waiting for a vehicle and thus be able to spend more time with their families. The execution of the plan was initiated in 2006 and so 60 pickups have been covered and six vans were bought. Therefore, about 1200 workers and employees are being transported in a more comfortable and safer vehicles to their houses about 40-60 Kilometers. Such changes have positively impacted employees and workers. They are now very happy with the changes, they are more loyal to their work, and they are producing more, and thus are concentrating more on quality. They started to bring passion into the workplace.